DMOZ, also known as COP (called Open Directory Project) - acclaimed, multi-lingual "white" web directory which undergo a rigorous manual moderation. Catalog edited by a group of enthusiasts, working for free, so anyone willing can contribute to its development. The catalog has been created by U.S. developers in 1998. In the same year, Netscape corporation bought it, which was then acquired by AOL, which owns the directory today. The catalog has a total 5 million pages, and Polish-language section is about 73,000 pages.

Effect on positioning

DMOZ plays a significant role in the process of optimizing your pages,
as it represents a huge database of hand selected high quality services.
Base directory is constantly updated based on Google resources.

Advantages DMOZ directory for positioner:


  • the presence of the catalog shows it as really valuable resource;

  • link from the directory increases the level of confidence of the search engines;

  • positive impact on the growth parameters, such as PR, increase footfall and value of outbound links.



For webmasters - owner of the site - a resource placement in the directory is also important from a financial point of view. Links to pages from the catalog are priced higher than the sides of the services that are not listed in DMOZ.

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